Category Archives: Blog

  • February 4, 2026
  • Happy Rewards

The Rise of Mobile-First Loyalty Programs

The future of loyalty programs is here, and it’s happening right in your pocket. We’re seeing a huge shift from those old-school plastic cards and desktop-only systems to programs built around our smartphones. With everyone glued to their phones...

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  • February 4, 2026
  • Happy Rewards

Behind the Scenes of the Chanel Loyalty Program

Luxury brands have moved way beyond simple discounts. Instead of just slashing prices (which can cheapen the vibe), they focus on tiered loyalty programs, gamified rewards, and experiential rewards that make you feel special. That’s exactly what Chanel does...

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  • February 4, 2026
  • Happy Rewards

Ways to Integrate Loyalty Programs with Email Marketing

loyalty program members often generate 12-18% more incremental revenue than non-members. Yeah, that’s a game-changer! According to Accenture research, this extra revenue comes from folks who stick around longer and spend more because they feel valued. Now, pair that...

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  • February 4, 2026
  • Happy Rewards

The Impact of Loyalty Software on Small Business Growth

In 2026, small businesses like cafes, boutiques, salons, and local shops are discovering how loyalty program software can transform customer habits and fuel steady growth. These tools go way beyond basic punch cards. They power tiered loyalty programs, cashback...

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  • February 4, 2026
  • Happy Rewards

Why Mobile-First Loyalty Programs Are the Future?

In a world where everyone lives on their phones, why are so many brands still stuck with outdated punch cards and clunky desktop logins? Welcome to this blog post exploring why mobile-first loyalty programs are shaping the future of...

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  • February 3, 2026
  • Happy Rewards

5 Ways to Promote Your Loyalty Program to New Customers

The average consumer belongs to about 15 loyalty programs but stays active in only around 7 of them (Forbes, 2020). Yet, brands with strong loyalty programs grow revenue much faster than those without—often 2.5× or more, according to insights...

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